5.\u00a0 Download : Smart Marketing t\u00e0i li\u1ec7u Google th\u00e1ng 10\/2019<\/a><\/li><\/ul><\/nav><\/div>\nHi\u1ec7n nay, 63%c\u00e1c t\u1ed5 ch\u1ee9c cho bi\u1ebft h\u1ecd \u0111ang \u0111\u1ea7u t\u01b0 v\u00e0o t\u1ef1 <\/b>\u0111\u1ed9ng <\/b>h\u00f3a v\u00e0 <\/b>m\u00e1y <\/b>h\u1ecdc<\/b>, \u0111\u1ed3ng th\u1eddi 85% <\/b>\u0111\u01a1n <\/b>v\u1ecb <\/b>d\u1eabn <\/b>\u0111\u1ea7u <\/b>trong <\/b>l\u0129nh <\/b>v\u1ef1c <\/b>\u0110o <\/b>l\u01b0\u1eddng<\/b> \u0111ang l<\/b>\u01b0u <\/b>ti\u00ean <\/b>c\u00f4ng <\/b>ngh\u1ec7<\/b> n\u00e0y.<\/b><\/p>\n
B\u1ea3n ch\u1ea5t v\u1ed1n c\u00f3 c\u1ee7a c\u00f4ng ngh\u1ec7 k\u1ef9 thu\u1eadt s\u1ed1 \u0111\u00e3 d\u1eabn \u0111\u1ebfn h\u00e0nh <\/b>tr\u00ecnh <\/b>ng\u01b0\u1eddi <\/b>ti\u00eau <\/b>d\u00f9ng <\/b>ng\u00e0y <\/b>c\u00e0ng <\/b>ph\u1ee9c<\/b> t\u1ea1p. <\/b>H\u00e0nh tr\u00ecnh ph\u1ee9c t\u1ea1p n\u00e0y t\u1ea1o ra qu\u00e1 nhi\u1ec1u d\u1eef li\u1ec7u \u0111\u1ebfn n\u1ed7i con ng\u01b0\u1eddi kh\u00f4ng x\u1eed l\u00fd n\u1ed5i. B\u1edfi v\u00ec kh\u00e1ch h\u00e0ng ng\u00e0y c\u00e0ng y\u00eau c\u1ea7u cao h\u01a1n, c\u00e1ch qu\u1ea3ng c\u00e1o chung chung kh\u00f4ng c\u00f2n hi\u1ec7u qu\u1ea3 v\u00e0 c\u1ea7n \u0111\u01b0\u1ee3c tu\u1ef3 ch\u1ec9nh cho ph\u00f9 h\u1ee3p v\u1edbi t\u1eebng ng\u01b0\u1eddi d\u00f9ng<\/p>\n<\/span>1. M\u00e1y h\u1ecdc l\u00e0 g\u00ec?<\/span><\/h2>\nThi\u1ebft b\u1ecb di \u0111\u1ed9ng \u0111\u00e3 l\u00e0m<\/b> thay <\/b>\u0111\u1ed5i <\/b>\u0111\u00e1ng k\u1ec3 <\/b>h\u00e0nh <\/b>vi <\/b>c\u1ee7a <\/b>ng\u01b0\u1eddi <\/b>ti\u00eau <\/b>d\u00f9ng <\/b>v\u00e0 ng\u01b0\u1eddi d\u00f9ng ch\u01b0a bao gi\u1edd k\u1ebft <\/b>n\u1ed1i nhi\u1ec1u <\/b>\u0111\u1ebfn<\/b> th\u1ebf\u00a0<\/b><\/p>\n
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M\u00e1y h\u1ecdc (Machine Learning) l\u00e0 h\u01b0\u1edbng nghi\u00ean c\u1ee9u trong AI, t\u1eadp trung v\u00e0o vi\u1ec7c t\u1ea1o ra c\u00e1c c\u1ed7 m\u00e1y c\u00f3 kh\u1ea3 n\u0103ng h\u1ecdc h\u1ecfi m\u00e0 kh\u00f4ng c\u1ea7n ph\u1ea3i \u0111\u01b0\u1ee3c l\u1eadp tr\u00ecnh m\u1ed9t c\u00e1ch c\u1ee5 th\u1ec3. H\u1ecdc h\u1ecfi l\u00e0 m\u1ed9t k\u1ef9 n\u0103ng quan tr\u1ecdng b\u1eadc nh\u1ea5t \u0111\u1ed1i v\u1edbi s\u1ef1 h\u00ecnh th\u00e0nh tr\u00ed tu\u1ec7 con ng\u01b0\u1eddi
\nM\u00e1y h\u1ecdc t\u00ecm ki\u1ebfm c\u00e1c quy lu\u1eadt trong m\u1ed9t\u00a0 s\u1ed1 l\u01b0\u1ee3ng d\u1eef li\u1ec7u l\u1edbn \u0111\u1ec3 \u0111\u01b0a ra d\u1ef1 \u0111o\u00e1n<\/p>\n
Machine Learning hi\u1ec7n di\u1ec7n trong c\u00e1c b\u1ed9 l\u1ecdc th\u01b0 r\u00e1c (spam) m\u00e0 c\u00e1c h\u1ec7 th\u1ed1ng email s\u1eed d\u1ee5ng \u0111\u1ec3 ph\u00e2n lo\u1ea1i email h\u1eefu \u00edch v\u00e0 email r\u00e1c. \u0110\u1ec3 th\u1ef1c hi\u1ec7n vi\u1ec7c l\u1ecdc th\u01b0, c\u00e1c b\u1ed9 l\u1ecdc s\u1ebd \u0111\u01b0\u1ee3c c\u00e1c l\u1eadp tr\u00ecnh vi\u00ean trang b\u1ecb nh\u1eefng quy t\u1eafc ban \u0111\u1ea7u, sau \u0111\u00f3 trong qu\u00e1 tr\u00ecnh ho\u1ea1t \u0111\u1ed9ng n\u00f3 s\u1ebd t\u1ef1 \u0111\u1ed9ng “h\u1ecdc” \u0111\u1ec3 th\u00eam v\u00e0o c\u00e1c quy t\u1eafc kh\u00e1c m\u00e0 n\u00f3 ngh\u0129 s\u1ebd gi\u00fap l\u1ecdc ra \u0111\u01b0\u1ee3c nh\u1eefng email h\u1eefu \u00edch cho ng\u01b0\u1eddi d\u00f9ng.<\/p>\n
V\u1ec1 c\u01a1 b\u1ea3n, th\u00f4ng qua Machine Learning, m\u00e1y m\u00f3c c\u00f3 th\u1ec3 t\u1ea1o ra c\u00e1c thu\u1eadt to\u00e1n \u0111\u1ec3 c\u1ea3i thi\u1ec7n hi\u1ec7u su\u1ea5t c\u1ee7a ch\u00ednh ch\u00fang d\u1ef1a tr\u00ean nh\u1eefng ki\u1ebfn th\u1ee9c m\u00e0 ch\u00fang thu th\u1eadp \u0111\u01b0\u1ee3c.<\/p>\n
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C\u00e1ch ho\u1ea1t \u0111\u1ed9ng c\u1ee7a m\u00e1y h\u1ecdc<\/h3>\n
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<\/span>2. T\u1ea1i sao hi\u1ec7n nay n\u00ean s\u1eed d\u1ee5ng m\u00e1y h\u1ecdc?<\/span><\/h2>\n\n- S\u1ee9c <\/b>m\u1ea1nh <\/b>\u0111i\u1ec7n<\/b> to\u00e1n : <\/b>S\u1ee9c m\u1ea1nh \u0111i\u1ec7n to\u00e1n t\u0103ng l\u00ean\u00a0 nhanh ch\u00f3ng, c\u1ee9 18 th\u00e1ng l\u1ea1i\u00a0 t\u0103ng g\u1ea5p \u0111\u00f4i.<\/li>\n
- Phong <\/b>ph\u00fa <\/b>v\u1ec1 <\/b>d\u1eef<\/b> li\u1ec7u: <\/b>M\u1ed7i ng\u00e0y, ch\u00fang ta t\u1ea1o ra l\u01b0\u1ee3ng\u00a0 d\u1eef li\u1ec7u l\u1edbn \u0111\u00e1ng kinh ng\u1ea1c. Ch\u1ec9\u00a0 ri\u00eang Google c\u0169ng \u0111\u00e3 x\u1eed l\u00fd 2\u00a0 ngh\u00ecn t\u1ef7 c\u1ee5m t\u1eeb t\u00ecm ki\u1ebfm m\u1ed9t\u00a0 n\u0103m! \u0110i\u1ec1u n\u00e0y cho th\u1ea5y kh\u00f4ng c\u00f3\u00a0 d\u1ea5u hi\u1ec7u suy gi\u1ea3m v\u1ec1 s\u1ed1 l\u01b0\u1ee3ng\u00a0 ng\u01b0\u1eddi d\u00f9ng thi\u1ebft b\u1ecb di \u0111\u1ed9ng d\u1ef1\u00a0 ki\u1ebfn \u0111\u1ea1t 5 t\u1ef7 v\u00e0o n\u0103m 2020<\/li>\n
- M\u1ea1ng <\/b>n\u01a1ron<\/b> s\u00e2u: <\/b>S\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a m\u1ea1ng n\u01a1ron.\u00a0 Ch\u00fang ta h\u00e3y xem m\u1ea1ng n\u00e0y l\u00e0\u00a0 nh\u1eefng \u0111\u01a1n v\u1ecb \u0111i\u1ec7n to\u00e1n kh\u00e1c\u00a0 nhau (gi\u1ed1ng nh\u01b0 c\u00e1c n\u01a1ron) k\u1ebft\u00a0 n\u1ed1i v\u1edbi nhau.<\/li>\n<\/ul>\n
Ph\u1ea7n l\u1edbn c\u00f4ng ngh\u1ec7 trong cu\u1ed9c s\u1ed1ng h\u1eb1ng ng\u00e0y c\u1ee7a\u00a0 ch\u00fang ta \u0111\u1ec1u <\/b>s\u1eed <\/b>d\u1ee5ng <\/b>c\u00f4ng <\/b>ngh\u1ec7 <\/b>m\u00e1y<\/b> h\u1ecdc<\/b><\/p>\n
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\n- Gi\u1ea3i tr\u00ed:<\/strong> Khi b\u1ea1n search t\u00ecm ki\u1ebfm \u201cch\u00f3\u201d ho\u1eb7c \u201c\u00f4m\u201d trong th\u01b0 vi\u1ec7n Google Photos \u0111\u1ec3 t\u00ecm nh\u1eefng h\u00ecnh \u1ea3nh c\u00f3\u00a0 li\u00ean quan \u0111\u1ebfn n\u1ed9i dung ho\u1eb7c h\u00e0nh \u0111\u1ed9ng\u00a0 \u0111\u00f3.
\nNgay <\/b>c\u1ea3 <\/b>khi <\/b>b\u1ea1n <\/b>kh\u00f4ng <\/b>ch\u00fa <\/b>th\u00edch <\/b>tr\u00ean <\/b>\u1ea3nh,\u00a0 <\/b>Google <\/b>c\u00f3 <\/b>th\u1ec3 <\/b>qu\u00e9t <\/b>t\u00ecm <\/b>h\u00ecnh <\/b>\u1ea3nh <\/b>c\u00f3 <\/b>\u0111\u1ed1i <\/b>t\u01b0\u1ee3ng <\/b>ho\u1eb7c <\/b>h\u00e0nh <\/b>\u0111\u1ed9ng <\/b>b\u1ea1n <\/b>\u0111ang <\/b>t\u00ecm\u00a0 <\/b>ki\u1ebfm.<\/b><\/b><\/li>\n- N\u0103ng su\u1ea5t : <\/strong>Nhanh ch\u00f3ng tr\u1ea3 l\u1eddi email v\u1edbi t\u00ednh n\u0103ng\u00a0 “Tr\u1ea3 l\u1eddi th\u00f4ng minh trong Gmail”
\nGmail s\u1eed d\u1ee5ng AI \u0111\u1ec3 nh\u1eafc b\u1ea1n theo d\u00f5i ho\u1eb7c tr\u1ea3 l\u1eddi th\u01b0 g\u1eedi t\u1edbi t\u1eeb hai \u0111\u1ebfn ba ng\u00e0y tr\u01b0\u1edbc, qua \u0111\u00f3 \u0111\u1ea3m b\u1ea3o b\u1ea1n kh\u00f4ng b\u1ecf l\u1ee1 th\u00f4ng tin quan tr\u1ecdng.<\/li>\n- B\u1ea3o m\u1eadt : <\/strong><\/strong>H\u1eb1ng ng\u00e0y, Google Play Protect t\u1ef1 \u0111\u1ed9ng xem x\u00e9t h\u01a1n 50 t\u1ef7 \u1ee9ng d\u1ee5ng v\u00e0 th\u1eadm ch\u00ed ch\u00ednh c\u00e1c thi\u1ebft b\u1ecb, \u0111\u1ed3ng th\u1eddi h\u00e0nh \u0111\u1ed9ng khi th\u1ea5y b\u1ea5t k\u1ef3 \u0111i\u1ec1u g\u00ec kh\u1ea3 nghi.<\/li>\n<\/ol>\n
<\/span>3. Google c\u00f3 th\u1ec3 gi\u00fap b\u1ea1n th\u00fac \u0111\u1ea9y hi\u1ec7u qu\u1ea3 nh\u01b0 th\u1ebf n\u00e0o th\u00f4ng qua M\u00e1y h\u1ecdc?<\/span><\/h2>\nC\u00e1c gi\u1ea3i ph\u00e1p c\u1ee7a Google s\u1eed d\u1ee5ng c\u00f4ng ngh\u1ec7 M\u00e1y h\u1ecdc<\/p>\n
\n- Chi\u1ebfn d\u1ecbch \u1ee9ng d\u1ee5ng to\u00e0n c\u1ea7u<\/li>\n
- Chi\u1ebfn d\u1ecbch hi\u1ec3n th\u1ecb th\u00f4ng minh<\/li>\n
- Chi\u1ebfn d\u1ecbch mua s\u1eafm th\u00f4ng minh<\/li>\n
- \u0110\u1eb7t gi\u00e1 th\u1ea7u th\u00f4ng minh<\/li>\n
- Qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb th\u00edch \u1ee9ng<\/li>\n
- Qu\u1ea3ng c\u00e1o t\u00ecm ki\u1ebfm th\u00edch \u1ee9ng<\/li>\n<\/ul>\n
<\/span>4. T\u1ea1i sao n\u00ean ch\u1ecdn \u0110\u0103\u0323t gi\u00e1 th\u1ea7u th\u00f4ng minh?<\/span><\/h2>\n\u0110\u00e2y l\u00e0 nh\u1eefng g\u00ec m\u00e0 chi\u1ebfn l\u01b0\u1ee3c\u00a0 \u0110\u1eb7t gi\u00e1 <\/b>th\u1ea7u <\/b>th\u00f4ng <\/b>minh c\u1ee7a\u00a0 <\/b>Google <\/b>c\u00f3 th\u1ec3 l\u00e0m cho b\u1ea1n…<\/p>\n\n- <\/b>Ho\u00e0n <\/b>th\u00e0nh <\/b>c\u00f4ng <\/b>vi\u1ec7c <\/b>th\u00f4ng <\/b>minh<\/b> h\u01a1n <\/b>nh\u1edd c\u00e1c ch\u1ee9c n\u0103ng m\u00e1y h\u1ecdc m\u1ea1nh m\u1ebd c\u1ee7a Google<\/li>\n
- Ho\u00e0n <\/b>th\u00e0nh <\/b>c\u00f4ng <\/b>vi\u1ec7c <\/b>nhanh <\/b>h\u01a1n <\/b>b\u1eb1ng c\u00e1ch t\u1ef1\u00a0 \u0111\u1ed9ng h\u00f3a c\u00f4ng vi\u1ec7c h\u00e0ng ng\u00e0y, d\u00e0nh nhi\u1ec1u th\u1eddi gian\u00a0 h\u01a1n cho t\u01b0 duy chi\u1ebfn l\u01b0\u1ee3c<\/li>\n
- C\u00f3 <\/b>\u0111\u01b0\u1ee3c <\/b>nhi\u1ec1u <\/b>kh\u00e1ch h\u00e0ng h\u01a1n trong ph\u1ea1m vi ng\u00e2n\u00a0 s\u00e1ch \u0111\u00e3 ch\u1ecdn c\u1ee7a b\u1ea1n<\/li>\n<\/ol>\n
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Ph\u00e2n t\u00edch chuy\u00ean s\u00e2u v\u1ec1 \u0110\u1eb7t gi\u00e1 th\u1ea7u th\u00f4ng minh<\/h4>\n
Google \u0111\u00e3 kh\u00f4ng ng\u1eebng ph\u00e1t tri\u1ec3n v\u00e0 c\u1eadp nh\u1eadt c\u00e1c thu\u1eadt to\u00e1n \u0111\u1ec3 gi\u1ea3i m\u00e3 c\u00e1c t\u00edn hi\u1ec7u v\u00e0 nhu c\u1ea7u m\u1edbi tr\u00ean th\u1ecb tr\u01b0\u1eddng so v\u1edbi c\u00e1c d\u1eef li\u1ec7u t\u1eeb c\u00e1c n\u0103m 2016 \u0111\u1ebfn 2018 th\u00ec n\u0103m 2019 thu\u1eadt to\u00e1n thay \u0111\u1ed5i c\u00e1c t\u00ednh n\u0103ng m\u1edbi t\u1ed1i \u01b0u chuy\u1ec3n \u0111\u1ed5i<\/p>\n
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\u0110\u0103\u0323t gi\u00e1 th\u1ea7u th\u00f4ng minh l\u00e0 gi\u1ea3i ph\u00e1p c\u1ee7a Google k\u1ebft h\u1ee3p c\u00e1c t\u1eadp h\u1ee3p t\u00edn hi\u1ec7u \u0111\u1ed9c\u00a0 quy\u1ec1n \u0111\u1ec3 \u0111\u1eb7t gi\u00e1 th\u1ea7u ch\u00ednh x\u00e1c cho m\u1ed7i\u00a0 phi\u00ean \u0111\u1ea5u gi\u00e1.
\nC\u00e1c chi\u1ebfn l\u01b0\u1ee3c n\u00e0y \u0111\u01b0\u1ee3c t\u1ef1 \u0111\u1ed9ng h\u00f3a\u00a0 ho\u00e0n to\u00e0n v\u00e0 \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf nh\u1eb1m gi\u00fap\u00a0 b\u1ea1n \u0111\u1ea1t m\u1ee5c ti\u00eau ti\u1ebfp th\u1ecb.<\/p>\n
Ph\u1ea7n l\u1edbn chi ti\u00eau cho Google Ads \u0111\u01b0\u1ee3c v\u00e0o chi\u1ebfn l\u01b0\u1ee3c \u0111\u1eb7t gi\u00e1 th\u1ea7u t\u1ef1\u00a0 \u0111\u1ed9ng h\u00f3a ho\u00e0n to\u00e0n c\u1ee7a Google Ads,\u00a0 bao g\u1ed3m c\u00e1c nh\u00e0 qu\u1ea3ng c\u00e1o c\u00f3 n\u1ec1n t\u1ea3ng truy\u1ec1n th\u00f4ng*<\/p>\n
C\u00e1c gi\u1ea3i ph\u00e1p \u0110\u1eb7t gi\u00e1 th\u1ea7u th\u00f4ng minh t\u1ef1\u00a0 \u0111\u1ed9ng ho\u00e0n to\u00e0n mang \u0111\u1ebfn k\u1ebft qu\u1ea3 t\u1ed1t nh\u1ea5t<\/p>\n
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