{"id":20668,"date":"2019-10-28T11:21:16","date_gmt":"2019-10-28T04:21:16","guid":{"rendered":"https:\/\/fff.com.vn\/?p=20668"},"modified":"2020-08-07T14:40:05","modified_gmt":"2020-08-07T07:40:05","slug":"kham-pha-du-lieu-thi-truong-digital-marketing-tai-viet-nam","status":"publish","type":"post","link":"https:\/\/fff.com.vn\/kham-pha-du-lieu-thi-truong-digital-marketing-tai-viet-nam\/","title":{"rendered":"Kh\u00e1m ph\u00e1 d\u1eef li\u1ec7u th\u1ecb tr\u01b0\u1eddng Digital Marketing 2019 t\u1ea1i Vi\u1ec7t Nam"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_17 counter-flat ez-toc-white\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\">M\u1ee5c l\u1ee5c<\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class=\"ez-toc-list ez-toc-list-level-1\"><li class=\"ez-toc-page-1\"><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/fff.com.vn\/kham-pha-du-lieu-thi-truong-digital-marketing-tai-viet-nam\/#Du_lieu_quoc_gia\" title=\"D\u1eef li\u1ec7u qu\u1ed1c gia\">D\u1eef li\u1ec7u qu\u1ed1c gia<\/a><\/li><li class=\"ez-toc-page-1\"><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/fff.com.vn\/kham-pha-du-lieu-thi-truong-digital-marketing-tai-viet-nam\/#Ho_so_kinh_te\" title=\"H\u1ed3 s\u01a1 kinh t\u1ebf\">H\u1ed3 s\u01a1 kinh t\u1ebf<\/a><\/li><li class=\"ez-toc-page-1\"><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/fff.com.vn\/kham-pha-du-lieu-thi-truong-digital-marketing-tai-viet-nam\/#Ho_so_truc_tuyen\" title=\"H\u1ed3 s\u01a1 tr\u1ef1c tuy\u1ebfn\">H\u1ed3 s\u01a1 tr\u1ef1c tuy\u1ebfn<\/a><\/li><li class=\"ez-toc-page-1\"><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/fff.com.vn\/kham-pha-du-lieu-thi-truong-digital-marketing-tai-viet-nam\/#Hanh_vi_mua_hang\" title=\"H\u00e0nh vi mua h\u00e0ng\">H\u00e0nh vi mua h\u00e0ng<\/a><\/li><li class=\"ez-toc-page-1\"><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/fff.com.vn\/kham-pha-du-lieu-thi-truong-digital-marketing-tai-viet-nam\/#Hau_can_logistics\" title=\"H\u1eadu c\u1ea7n (logistics)\">H\u1eadu c\u1ea7n (logistics)<\/a><\/li><li class=\"ez-toc-page-1\"><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/fff.com.vn\/kham-pha-du-lieu-thi-truong-digital-marketing-tai-viet-nam\/#Quang_cao_Google_Search\" title=\"Qu\u1ea3ng c\u00e1o Google Search\">Qu\u1ea3ng c\u00e1o Google Search<\/a><\/li><li class=\"ez-toc-page-1\"><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/fff.com.vn\/kham-pha-du-lieu-thi-truong-digital-marketing-tai-viet-nam\/#Quang_cao_Google_Display_GDN\" title=\"Qu\u1ea3ng c\u00e1o Google Display (GDN)\">Qu\u1ea3ng c\u00e1o Google Display (GDN)<\/a><\/li><li class=\"ez-toc-page-1\"><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/fff.com.vn\/kham-pha-du-lieu-thi-truong-digital-marketing-tai-viet-nam\/#Quang_cao_Youtube\" title=\"Qu\u1ea3ng c\u00e1o Youtube\">Qu\u1ea3ng c\u00e1o Youtube<\/a><\/li><\/ul><\/nav><\/div>\n<p>Ch\u00fang ta kh\u00f4ng th\u1ec3 ch\u1ed1i b\u1ecf m\u1ed9t \u0111i\u1ec1u r\u1eb1ng l\u00e0 Digital Marketing \u0111ang ng\u00e0y c\u00e0ng chi\u1ebfm l\u0129nh v\u1ecb tr\u00ed quan tr\u1ecdng trong th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam, \u0111\u1eb7c bi\u1ec7t l\u00e0 trong c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o c\u1ee7a doanh nghi\u1ec7p d\u00f9 l\u1edbn hay nh\u1ecf. Ngay c\u1ea3 c\u00e1c ng\u00e0nh nh\u01b0 FMCG, reatail, luxury, v\u1ed1n t\u1eeb x\u01b0a \u0111\u1ebfn nay d\u1ef1a nhi\u1ec1u v\u00e0o qu\u1ea3ng c\u00e1o truy\u1ec1n th\u00f4ng, c\u0169ng \u0111\u00e3 c\u00f3 nh\u1eefng b\u01b0\u1edbc chuy\u1ec3n d\u1ecbch sang s\u00e2n ch\u01a1i n\u00e0y. Li\u1ec7u b\u1ea1n c\u00f3 \u0111ang th\u1eafc m\u1eafc t\u1ea1i th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam, t\u00ecnh h\u00ecnh Digital \u0111ang di\u1ec5n ra nh\u01b0 th\u1ebf n\u00e0o kh\u00f4ng? V\u1eady th\u00ec h\u00e3y \u00e1p d\u1ee5ng <a href=\"https:\/\/go.fff.com.vn\/index.php?view=market&amp;action=index&amp;userToken=NHA1eWpLVVJMSWlIdXZTNTlRUFZGdz09OjpVRc6CqHcJ8-Bk_uCd19sh&amp;cid=\">c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch th\u1ecb tr\u01b0\u1eddng<\/a> \u0111\u1ec3 c\u00f9ng kh\u00e1m ph\u00e1 d\u1eef li\u1ec7u th\u1ecb tr\u01b0\u1eddng Digital Marketing t\u1ea1i Vi\u1ec7t Nam th\u00f4i n\u00e0o!<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Du_lieu_quoc_gia\"><\/span><strong>D\u1eef li\u1ec7u qu\u1ed1c gia<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>V\u1edbi t\u1ed5ng d\u00e2n s\u1ed1 l\u00e0 h\u01a1n 94 tri\u1ec7u d\u00e2n nh\u01b0ng c\u00f3 t\u1edbi 25 tri\u1ec7u l\u01b0\u1ee3t t\u00ecm ki\u1ebfm tr\u00ean Google. V\u00e0 Vi\u1ec7t Nam \u0111\u01b0\u1ee3c x\u1ebfp th\u1ee9 h\u1ea1ng 69 trong s\u1ed1 190 qu\u1ed1c gia, \u0111\u00e2y c\u0169ng l\u00e0 m\u1ed9t th\u1ee9 h\u1ea1ng r\u1ea5t t\u1ed1t cho vi\u1ec7c kinh doanh. B\u00ean c\u1ea1nh \u0111\u00f3 gi\u00e1 th\u1ea7u \u0111\u01b0\u1ee3c \u0111\u1ec1 xu\u1ea5t cho qu\u1ea3ng c\u00e1o tr\u00ean Google v\u1edbi gi\u00e1 3,325 VND\/click. \u0110i\u1ec1u \u0111\u1eb7c bi\u1ec7t h\u01a1n \u1edf \u0111\u00e2y b\u1ea1n c\u00f3 th\u1ec3 bi\u1ebft \u0111\u01b0\u1ee3c ch\u1ec9 s\u1ed1 tham nh\u0169ng (CPI) l\u00e0 33 trong t\u1ed5ng 113 qu\u1ed1c gia. \u1ede \u0111\u00e2y nam gi\u1edbi l\u1ea1i c\u00f3 \u0111\u1ed9 tu\u1ed5i trung v\u1ecb th\u1ea5p h\u01a1n so v\u1edbi ph\u00e1i n\u1eef. Tu\u1ed5i trung v\u1ecb c\u1ee7a n\u1eef 28.9 c\u00f2n nam gi\u1edbi 31.2.<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-20677 size-full\" src=\"https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/du-lieu-quoc-gia.png\" alt=\"du-lieu-thi-truong-Digital-Marketing\" width=\"1287\" height=\"881\" data-wp-editing=\"1\" srcset=\"https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/du-lieu-quoc-gia.png 1287w, https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/du-lieu-quoc-gia-1280x876.png 1280w, https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/du-lieu-quoc-gia-980x671.png 980w, https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/du-lieu-quoc-gia-480x329.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) and (max-width: 1280px) 1280px, (min-width: 1281px) 1287px, 100vw\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Ho_so_kinh_te\"><\/span><strong>H\u1ed3 s\u01a1 kinh t\u1ebf<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>V\u1ec1 h\u1ed3 s\u01a1 kinh t\u1ebf 3F s\u1ebd gi\u00fap b\u1ea1n t\u00ecm hi\u1ec3u v\u1ec1 nh\u1eefng con s\u1ed1 GDP nh\u01b0 GDP t\u1ed5ng s\u1ea3n ph\u1ea9m qu\u1ed1c n\u1ed9i, GDP b\u00ecnh qu\u00e2n \u0111\u1ea7u ng\u01b0\u1eddi, GDP ngang gi\u00e1 s\u1ee9c mua b\u00ecnh qu\u00e2n \u0111\u1ea7u ng\u01b0\u1eddi. B\u1ea1n c\u00f3 bi\u1ebft GDP h\u00e0ng n\u0103m t\u1ea1i Vi\u1ec7t Nam t\u0103ng 6.2%, nh\u01b0ng b\u00ean c\u1ea1nh \u0111\u00f3 t\u1ef7 l\u1ec7 th\u1ea5t nghi\u1ec7p c\u0169ng d\u01b0\u1eddng nh\u01b0 \u0111\u00e3 gi\u1ea3m ch\u1ec9 c\u00f2n 2.5%. V\u00e0 t\u1ea1i Vi\u1ec7t Nam nh\u1eefng n\u0103m tr\u1edf l\u1ea1i \u0111\u00e2y th\u00ec h\u00ecnh th\u1ee9c thanh to\u00e1n \u0111\u00e3 tr\u1edf n\u00ean phong ph\u00fa h\u01a1n, trong \u0111\u00f3 ch\u1ee7 y\u1ebfu l\u00e0 h\u00ecnh th\u1ee9c card, card on Delivery, Bank transfer, E-Walllet,&#8230;<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-20678 size-full\" src=\"https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/ho-so-kinh-te.png\" alt=\"du-lieu-thi-truong-Digital-Marketing\" width=\"1143\" height=\"886\" srcset=\"https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/ho-so-kinh-te.png 1143w, https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/ho-so-kinh-te-980x760.png 980w, https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/ho-so-kinh-te-480x372.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1143px, 100vw\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Ho_so_truc_tuyen\"><\/span><strong>H\u1ed3 s\u01a1 tr\u1ef1c tuy\u1ebfn<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Vi\u1ec7c s\u1eed d\u1ee5ng Internet c\u0169ng ng\u00e0y c\u00e0ng chi\u1ebfm l\u0129nh ph\u1ea7n quan tr\u1ecdng \u0111\u1ed1i v\u1edbi cu\u1ed9c s\u1ed1ng ng\u01b0\u1eddi d\u00e2n Vi\u1ec7t Nam. V\u00e0 v\u1edbi bi\u1ec3u \u0111\u1ed3 d\u01b0\u1edbi \u0111\u00e2y b\u1ea1n c\u0169ng c\u00f3 th\u1ec3 th\u1ea5y t\u1ef7 l\u1ec7 ng\u01b0\u1eddi s\u1eed d\u1ee5ng Android nhi\u1ec1u h\u01a1n g\u1ea5p 2 so v\u1edbi IOS. B\u00ean c\u1ea1nh \u0111\u00f3 bi\u1ec3u \u0111\u1ed3 d\u01b0\u1edbi \u0111\u00e2y gi\u00fap b\u1ea1n c\u00f3 th\u00eam nhi\u1ec1u d\u1eef li\u1ec7u h\u01a1n v\u1ec1 m\u1ea3ng tr\u1ef1c tuy\u1ebfn.<\/p>\n<p><img loading=\"lazy\" class=\"size-full wp-image-20679 aligncenter\" src=\"https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/ho-so-truc-tuyen.png\" alt=\"\" width=\"1142\" height=\"697\" srcset=\"https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/ho-so-truc-tuyen.png 1142w, https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/ho-so-truc-tuyen-980x598.png 980w, https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/ho-so-truc-tuyen-480x293.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1142px, 100vw\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Hanh_vi_mua_hang\"><\/span><strong>H\u00e0nh vi mua h\u00e0ng<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Theo s\u1ed1 li\u1ec7u th\u1ed1ng k\u00ea cho th\u1ea5y \u0111\u01b0\u1ee3c t\u1ef7 l\u1ec7 ng\u01b0\u1eddi mua h\u00e0ng l\u1ea7n \u0111\u1ea7u ti\u00ean \u0111\u01b0\u1ee3c ti\u1ebfp x\u00fac v\u1edbi s\u1ea3n ph\u1ea9m th\u00f4ng qua nghi\u00ean c\u1ee9u tr\u1ef1c tuy\u1ebfn c\u00f2n kh\u00e1 th\u1ea5p. B\u1edfi theo h\u1ed3 s\u01a1 tr\u1ef1c tuy\u1ebfn \u1edf tr\u00ean cho th\u1ea5y l\u01b0\u1ee3ng ng\u01b0\u1eddi d\u00f9ng Internet c\u0169ng kh\u00e1 l\u00e0 cao. V\u00e0 vi\u1ec7c m\u00e0 ng\u01b0\u1eddi d\u00f9ng ti\u1ebfp x\u00fac v\u1edbi s\u1ea3n ph\u1ea9m th\u00f4ng qua qu\u1ea3ng c\u00e1o c\u0169ng c\u00f2n th\u1ea5p. Ngo\u00e0i ra v\u1edbi c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch th\u1ecb tr\u01b0\u1eddng c\u00f2n cho b\u1ea1n th\u1ea5y vi\u1ec7c ng\u01b0\u1eddi d\u00f9ng s\u1eed d\u1ee5ng Internet trong t\u1eebng giai \u0111o\u1ea1n mua h\u00e0ng, ph\u00e2n t\u00edch \u0111\u01b0\u1ee3c vi\u1ec7c mua h\u00e0ng ch\u1ee7 y\u1ebfu tr\u00ean ph\u01b0\u01a1ng ti\u1ec7n thi\u1ebft b\u1ecb n\u00e0o. T\u1eeb nh\u1eefng d\u1eef li\u1ec7u \u0111\u00f3 gi\u00fap cho b\u1ea1n c\u00f3 th\u00eam nhi\u1ec1u th\u00f4ng tin v\u00e0 c\u00f3 nh\u1eefng h\u01b0\u1edbng \u0111i\u1ec1u ch\u1ec9nh\u00a0 sao cho ph\u00f9 h\u1ee3p h\u01a1n v\u1edbi h\u00e0nh vi c\u1ee7a ng\u01b0\u1eddi d\u00f9ng, \u0111\u1ec3 c\u00f3 th\u1ec3 \u0111em lai hi\u1ec3u qu\u1ea3 t\u1ed1t nh\u1ea5t cho doanh nghi\u1ec7p.<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-20680 size-full\" src=\"https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/hanh-vi-mua-hang.png\" alt=\"du-lieu-thi-truong-Digital-Marketing\" width=\"1117\" height=\"893\" srcset=\"https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/hanh-vi-mua-hang.png 1117w, https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/hanh-vi-mua-hang-980x783.png 980w, https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/hanh-vi-mua-hang-480x384.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1117px, 100vw\" \/><\/p>\n<p>Ph\u00e2n t\u00edch theo thi\u1ebft b\u1ecb<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-20681 size-full\" src=\"https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/phan-tich-mua-hang-truc-tuyen-theo-thi-bi.png\" alt=\"du-lieu-thi-truong-Digital-Marketing\" width=\"1120\" height=\"627\" srcset=\"https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/phan-tich-mua-hang-truc-tuyen-theo-thi-bi.png 1120w, https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/phan-tich-mua-hang-truc-tuyen-theo-thi-bi-980x549.png 980w, https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/phan-tich-mua-hang-truc-tuyen-theo-thi-bi-480x269.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1120px, 100vw\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Hau_can_logistics\"><\/span><strong>H\u1eadu c\u1ea7n (logistics)<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>V\u1edbi d\u1eef li\u1ec7u logistics d\u01b0\u1edbi \u0111\u00e2y ch\u1eafc ch\u1eafn s\u1ebd l\u00e0 m\u1ed9t th\u00f4ng tin h\u1eefu \u00edch cho b\u1ea1n \u0111ang c\u00f3 nhu c\u1ea7u xu\u1ea5t, nh\u1eadp kh\u1ea9u h\u00e0ng h\u00f3a.<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-20682 size-full\" src=\"https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/hau-can-logistics.png\" alt=\"du-lieu-thi-truong-Digital-Marketing\" width=\"1142\" height=\"829\" srcset=\"https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/hau-can-logistics.png 1142w, https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/hau-can-logistics-980x711.png 980w, https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/hau-can-logistics-480x348.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1142px, 100vw\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Quang_cao_Google_Search\"><\/span><strong>Qu\u1ea3ng c\u00e1o Google Search<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-20683 size-full\" src=\"https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/quang-cao-search.png\" alt=\"du-lieu-thi-truong-Digital-Marketing\" width=\"1122\" height=\"361\" srcset=\"https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/quang-cao-search.png 1122w, https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/quang-cao-search-980x315.png 980w, https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/quang-cao-search-480x154.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1122px, 100vw\" \/><\/p>\n<p>Th\u00f4ng th\u01b0\u1eddng tr\u01b0\u1edbc khi \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh mua b\u1ea5t c\u1ee9 m\u1ed9t c\u00e1i g\u00ec \u0111\u00f3, \u0111a s\u1ed1 ng\u01b0\u1eddi ti\u00eau d\u00f9ng ch\u00fang ta lu\u00f4n c\u00f3 th\u00f3i quen t\u00ecm hi\u1ec3u v\u1ec1 ch\u00fang tr\u01b0\u1edbc. V\u00e0 m\u1ecdi ng\u01b0\u1eddi s\u1ebd lu\u00f4n search t\u00ecm ki\u1ebfm s\u1ea3n ph\u1ea9m \u0111\u00f3 tr\u00ean Google. Ch\u00ednh v\u00ec v\u1eady Google search lu\u00f4n l\u00e0 k\u00eanh qu\u1ea3ng c\u00e1o ph\u1ed5 bi\u1ebfn cho t\u1ea5t c\u1ea3 c\u00e1c ng\u00e0nh ngh\u1ec1.<\/p>\n<h3>CPC &#8211; Chi ph\u00ed click trung b\u00ecnh<\/h3>\n<p><img loading=\"lazy\" class=\"size-full wp-image-20684 aligncenter\" src=\"https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/CPC-theo-nghe-quang-cao-search.png\" alt=\"\" width=\"1122\" height=\"510\" srcset=\"https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/CPC-theo-nghe-quang-cao-search.png 1122w, https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/CPC-theo-nghe-quang-cao-search-980x445.png 980w, https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/CPC-theo-nghe-quang-cao-search-480x218.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1122px, 100vw\" \/><\/p>\n<p>Theo th\u1ed1ng k\u00ea c\u1ee7a 3F trong v\u00f2ng 90 ng\u00e0y qua, chi ph\u00ed trung b\u00ecnh m\u00e0 nh\u00e0 qu\u1ea3ng c\u00e1o \u0111ang chi tr\u1ea3 cho m\u1ed9t l\u01b0\u1ee3t click chu\u1ed9t cho t\u1ea5t c\u1ea3 c\u00e1c ng\u00e0nh ngh\u1ec1 l\u00e0 3.924\u0111\/ click. Nh\u00ecn v\u00e0o bi\u1ec3u \u0111\u1ed3 ch\u00fang ta c\u00f3 th\u1ea5y r\u1eb1ng ng\u00e0nh d\u1ecbch v\u1ee5 \u0111\u1ecba ph\u01b0\u01a1ng ( l\u00e0 d\u1ecbch v\u1ee5 r\u1eeda xe, s\u1eeda ch\u1eefa \u0111i\u1ec7n tho\u1ea1i,\u2026 ch\u1ec9 qu\u1ea3ng c\u00e1o trong m\u1ed9t khu v\u1ef1c x\u00e1c \u0111\u1ecbnh) \u0111ang c\u00f3 l\u01b0\u1ee3t nh\u1ea5p chu\u1ed9t cao nh\u1ea5t trong th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam hi\u1ec7n nay v\u00e0 \u1edf m\u1ee9c 10.677\u0111\/ click. C\u00f2n \u0111\u1ed1i v\u1edbi c\u00e1c ng\u00e0nh c\u00f2n l\u1ea1i c\u0169ng t\u01b0\u01a1ng \u0111\u1ed1i x\u1ea5p x\u1ec9 v\u1edbi nhau giao \u0111\u1ed9ng t\u1eeb 2.9\u0111 \/click \u0111\u1ebfn 6.8\u0111\/ click.<\/p>\n<h3>CTR &#8211; T\u1ef7 l\u1ec7 nh\u1ea5p<\/h3>\n<p><img loading=\"lazy\" class=\"size-full wp-image-20685 aligncenter\" src=\"https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/CTR-theo-nghe-GDN.png\" alt=\"\" width=\"1122\" height=\"484\" srcset=\"https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/CTR-theo-nghe-GDN.png 1122w, https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/CTR-theo-nghe-GDN-980x423.png 980w, https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/CTR-theo-nghe-GDN-480x207.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1122px, 100vw\" \/><\/p>\n<p>V\u00e0 c\u0169ng trong 90 ng\u00e0y qua 3F th\u1ed1ng k\u00ea \u0111\u01b0\u1ee3c r\u1eb1ng t\u1ef7 l\u1ec7 nh\u1ea5p chu\u1ed9t v\u00e0o qu\u1ea3ng c\u00e1o \u1edf t\u1ea5t c\u1ea3 c\u00e1c ng\u00e0nh chi\u1ebfm 6.8%. Trong \u0111\u00f3 c\u00f3 th\u1ec3 n\u00f3i l\u00e0 \u00f4 t\u00f4 \u0111ang l\u00e0 ng\u00e0nh c\u00f3 qu\u1ea3ng c\u00e1o h\u1ea5p d\u1eabn ng\u01b0\u1eddi d\u00f9ng nh\u1ea5t n\u00ean chi\u1ebfm t\u1ef7 l\u1ec7 nh\u1ea5p chu\u1ed9t cao nh\u1ea5t, con s\u1ed1 l\u00ean t\u1edbi 13.69%. Trong khi ng\u00e0nh t\u00e0i ch\u00ednh ch\u1ec9 c\u00f3 2.8% t\u1ef7 l\u1ec7 nh\u1ea5p chu\u1ed9t v\u00e0o qu\u1ea3ng c\u00e1o. L\u00e0 ng\u00e0nh c\u00f3 t\u1ef7 l\u1ec7 nh\u1ea5p chu\u1ed9t th\u1ea5p nh\u1ea5t trong c\u00e1c ng\u00e0nh ngh\u1ec1. V\u00e0 \u0111\u1ed1i v\u1edbi t\u1ea5t c\u1ea3 c\u00e1c ng\u00e0nh c\u00f2n l\u1ea1i th\u00ec c\u00f3 t\u1ef7 l\u1ec7 nh\u1ea5p chu\u1ed9t c\u0169ng kh\u00e1 kh\u00e1 giao \u0111\u1ed9ng t\u1eeb 4% \u0111\u1ebfn 10%.<\/p>\n<h3>INVALID CLICK (Click chu\u1ed9t kh\u00f4ng h\u1ee3p l\u1ec7)<\/h3>\n<p>H\u00ecnh th\u1ee9c qu\u1ea3ng c\u00e1o \u0111ang ng\u00e0y c\u00e0ng ph\u1ed5 bi\u1ebfn, vi\u1ec7c c\u00e1c doanh nghi\u1ec7p \u0111ang tranh d\u00e0nh cho m\u00ecnh ng\u00f4i v\u1ecb \u0111\u1ea7u ti\u00ean trong b\u1ea3ng t\u00ecm ki\u1ebfm c\u1ee7a Google m\u1ed7i khi ai \u0111\u00f3 search t\u1eeb kh\u00f3a. Ch\u00ednh v\u00ec s\u1ef1 c\u1ea1nh tranh gay g\u1eaft nh\u01b0 v\u1eady m\u00e0 d\u1eabn \u0111\u1ebfn c\u00e1c \u0111\u1ed1i th\u1ee7 ch\u01a1i x\u1ea5u nhau b\u1eb1ng vi\u1ec7c click t\u1eb7c \u0111\u1ec3 \u0111\u1ed1i th\u1ee7 c\u1ee7a m\u00ecnh h\u1ebft c\u1ea1n ki\u1ec7t ng\u00e2n s\u00e1ch v\u00e0 qu\u1ea3ng c\u00e1o kh\u00f4ng th\u1ec3 hi\u1ec3n th\u1ecb.<\/p>\n<p><img loading=\"lazy\" class=\"size-full wp-image-20676 aligncenter\" src=\"https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/chan-click-ao.png\" alt=\"\" width=\"1531\" height=\"803\" srcset=\"https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/chan-click-ao.png 1531w, https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/chan-click-ao-1280x671.png 1280w, https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/chan-click-ao-980x514.png 980w, https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/chan-click-ao-480x252.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) and (max-width: 1280px) 1280px, (min-width: 1281px) 1531px, 100vw\" \/><\/p>\n<p>Theo d\u1eef li\u1ec7u ph\u00e2n t\u00edch th\u1ecb tr\u01b0\u1eddng Digital Marketing c\u1ee7a 3F cho th\u1ea5y r\u1eb1ng c\u00f3 t\u1edbi 26.89% l\u01b0\u1ee3ng click \u1ea3o ch\u1ec9 trong 3 th\u00e1ng v\u1eeba qua. C\u00e1c ng\u00e0nh c\u00f3 t\u1ef7 l\u1ec7 click t\u1eb7c nhi\u1ec1u c\u00f3 th\u1ec3 k\u1ec3 \u0111\u1ebfn nh\u01b0 h\u00fat b\u1ec3 ph\u1ed1t, s\u1eeda ch\u1eefa \u0111i\u1ec7n l\u1ea1nh, th\u00e1m t\u1eed, chuy\u1ec3n nh\u00e0,\u2026 C\u1ee9 1000 nh\u1ea5p chu\u1ed9t ch\u1ec9 c\u00f3 kho\u1ea3ng ch\u01b0a \u0111\u1ebfn 10% l\u00e0 click h\u1ee3p l\u1ec7, s\u1ed1 c\u00f2n l\u1ea1i \u0111\u1ec1u do \u0111\u1ed1i th\u1ee7 ph\u00e1 ho\u1ea1i, d\u1eabn \u0111\u1ebfn c\u00e1c ng\u00e0nh ngh\u1ec1 n\u00e0y \u0111\u1ec1u g\u1eb7p kh\u00f3 kh\u0103n trong vi\u1ec7c qu\u1ea3ng c\u00e1o v\u1edbi Google. H\u1ecd ph\u1ea3i ti\u00eau t\u1ed1n r\u1ea5t nhi\u1ec1u ti\u1ec1n qu\u1ea3ng c\u00e1o m\u1ed7i ng\u00e0y, nh\u01b0ng h\u1ea7u nh\u01b0 \u0111\u1ec1u chi cho click t\u1eb7c.<\/p>\n<p>V\u1eady n\u00ean 3F khuy\u1ebfn ngh\u1ecb c\u00e1c b\u1ea1n n\u00ean theo d\u00f5i qu\u1ea3ng c\u00e1o th\u01b0\u1eddng xuy\u00ean ho\u1eb7c s\u1eed d\u1ee5ng c\u00f4ng c\u1ee5 theo d\u00f5i IP click Ads &#8211; t\u00edch h\u1ee3p th\u00eam Bigdata. N\u1ebfu kh\u00f4ng c\u00f3 nhi\u1ec1u th\u1eddi gian, b\u1ea1n h\u00e3y th\u1eed s\u1eed d\u1ee5ng <strong><a href=\"https:\/\/fff.com.vn\/chan-click-ao\/\">c\u00f4ng c\u1ee5 ch\u1eb7n click \u1ea3o<\/a><\/strong>, ch\u1eb7n click \u1ea3o t\u1ef1 \u0111\u1ed9ng 24\/7.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Quang_cao_Google_Display_GDN\"><\/span><strong>Qu\u1ea3ng c\u00e1o Google Display (GDN)<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img loading=\"lazy\" class=\"size-full wp-image-20686 aligncenter\" src=\"https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/quang-c\u00e1o-GDN.png\" alt=\"\" width=\"1120\" height=\"365\" srcset=\"https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/quang-c\u00e1o-GDN.png 1120w, https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/quang-c\u00e1o-GDN-420x137.png 420w, https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/quang-c\u00e1o-GDN-1024x334.png 1024w, https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/quang-c\u00e1o-GDN-1080x352.png 1080w, https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/quang-c\u00e1o-GDN-980x319.png 980w, https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/quang-c\u00e1o-GDN-480x156.png 480w\" sizes=\"(max-width: 1120px) 100vw, 1120px\" \/><\/p>\n<p>V\u00e0 th\u00f4ng th\u01b0\u1eddng \u0111\u1ec3 t\u0103ng \u0111\u1ed9 nh\u1eadn d\u1ea1ng th\u01b0\u01a1ng hi\u1ec7u, qu\u1ea3ng b\u00e1 s\u1ea3n ph\u1ea9m th\u00ec \u0111a s\u1ed1 c\u00e1c nh\u00e0 qu\u1ea3ng c\u00e1o th\u01b0\u1eddng \u00e1p d\u1ee5ng ph\u01b0\u01a1ng th\u1ee9c GDN n\u00e0y.<\/p>\n<h3>CPC &#8211; Chi ph\u00ed click trung b\u00ecnh<\/h3>\n<p><img loading=\"lazy\" class=\"size-full wp-image-20687 aligncenter\" src=\"https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/CPC-theo-nghe-GDN.png\" alt=\"\" width=\"1124\" height=\"500\" srcset=\"https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/CPC-theo-nghe-GDN.png 1124w, https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/CPC-theo-nghe-GDN-980x436.png 980w, https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/CPC-theo-nghe-GDN-480x214.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1124px, 100vw\" \/><\/p>\n<p>So v\u1edbi chi ph\u00ed nh\u1ea5p chu\u1ed9t c\u1ee7a qu\u1ea3ng c\u00e1o t\u00ecm ki\u1ebfm th\u00ec v\u1edbi qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb l\u1ea1i c\u00f3 chi ph\u00ed r\u1ebb h\u01a1n r\u1ea5t nhi\u1ec1u. Trung b\u00ecnh ch\u1ec9 c\u00f3 461\u0111\/ click. V\u00e0 ch\u00fang ta c\u00f3 th\u1ec3 th\u1ea5y ng\u00e0nh t\u00e0i ch\u00ednh \u0111ang kh\u00e1 m\u1ea1nh gi\u1ea1n chi ti\u1ec1n cho vi\u1ec7c qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb, chi ph\u00ed trung b\u00ecnh cho m\u1ed9t click l\u00e0 2.286\u0111 \/click. Ph\u1ea3i ch\u0103ng l\u00e0 ng\u00e0nh t\u00e0i ch\u00ednh n\u00ean vi\u1ec7c chi ti\u00eau ti\u1ec1n kh\u00f4ng th\u00e0nh v\u1ea5n \u0111\u1ec1, mi\u1ec5n sao c\u00e0ng nhi\u1ec1u ng\u01b0\u1eddi bi\u1ebft \u0111\u1ebfn l\u00e0 \u0111\u01b0\u1ee3c ph\u1ea3i kh\u00f4ng n\u00e0o. Ng\u01b0\u1ee3c l\u1ea1i v\u1edbi ng\u00e0nh t\u00e0i ch\u00ednh th\u00ec ng\u00e0nh gi\u1ea3i tr\u00ed l\u1ea1i \u0111ang c\u00f2n kh\u00e1 e d\u00e8 trong vi\u1ec7c chi ti\u1ec1n cho qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb c\u1ee7a m\u00ecnh, trung b\u00ecnh m\u1ed9t click cho ng\u00e0nh gi\u1ea3i tr\u00ed ch\u1ec9 512\u0111\/ click, th\u1ea5p nh\u1ea5t trong t\u1ea5t c\u1ea3 c\u00e1c ng\u00e0nh. Theo s\u1ed1 li\u1ec7u th\u1ed1ng k\u00ea t\u1eeb 3F trong 3 th\u00e1ng v\u1eeba qua.<\/p>\n<h3>CTR &#8211; T\u1ef7 l\u1ec7 nh\u1ea5p<\/h3>\n<p><img loading=\"lazy\" class=\"size-full wp-image-20688 aligncenter\" src=\"https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/CTR-theo-nghe-GDN-1.png\" alt=\"\" width=\"1122\" height=\"484\" srcset=\"https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/CTR-theo-nghe-GDN-1.png 1122w, https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/CTR-theo-nghe-GDN-1-980x423.png 980w, https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/CTR-theo-nghe-GDN-1-480x207.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1122px, 100vw\" \/><\/p>\n<p>\u0110\u1ed1i v\u1edbi m\u1ea1ng hi\u1ec3n th\u1ecb th\u00ec t\u1ef7 l\u1ec7 nh\u1ea5p chu\u1ed9t v\u00e0o qu\u1ea3ng c\u00e1o (CTR) chi\u1ebfm t\u1ef7 l\u1ec7 ph\u1ea7n tr\u0103m r\u1ea5t nh\u1ecf ch\u1ec9 1.42% l\u01b0\u1ee3t nh\u1ea5p chu\u1ed9t v\u00e0o nh\u1eefng banner qu\u00e0ng c\u00e1o. V\u00e0 th\u1ef1c ch\u1ea5t trung b\u00ecnh c\u00e1c nh\u00e0 qu\u1ea3ng c\u00e1o \u0111ang b\u1ecf ra 6.534%\/ 1000 views cho t\u1ea5t c\u1ea3 c\u00e1c ng\u00e0nh. V\u1edbi CPC th\u00ec ng\u00e0nh t\u00e0i ch\u00ednh m\u1ea1nh gi\u1ea1n chi l\u1edbn nh\u01b0ng ng\u01b0\u1ee3c l\u1ea1i th\u00ec t\u1ef7 l\u1ec7 nh\u1ea5p chu\u1ed9t v\u00e0o qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb l\u1ea1i ch\u1ec9 chi\u1ebfm 0.3%, x\u1ebfp h\u1ea1ng th\u1ea5p nh\u1ea5t trong th\u1ecb tr\u01b0\u1eddng. B\u00ean c\u1ea1nh \u0111\u00f3 ng\u00e0nh c\u00f4ng ngh\u1ec7 c\u0169ng \u0111\u01b0\u1ee3c coi l\u00e0 kh\u00e1 nh\u1eb9 tay v\u00e0o \u0111\u1ea7u t\u01b0 CPC nh\u01b0ng l\u1ea1i d\u1eabn \u0111\u1ea7u th\u1ecb tr\u01b0\u1eddng v\u1ec1 l\u01b0\u1ee3ng CTR khi t\u1ef7 l\u1ec7 nh\u1ea5p chu\u1ed9t l\u00ean t\u1edbi 1.15%. \u0110\u00e2y c\u0169ng l\u00e0 nh\u1eefng con s\u1ed1 \u0111\u01b0\u1ee3c th\u1ed1ng k\u00ea t\u1eeb 3F trong th\u1eddi gian 3 th\u00e1ng.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Quang_cao_Youtube\"><\/span><strong>Qu\u1ea3ng c\u00e1o Youtube<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img loading=\"lazy\" class=\"size-full wp-image-20689 aligncenter\" src=\"https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/quang-cao-Youtube.png\" alt=\"\" width=\"1117\" height=\"349\" srcset=\"https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/quang-cao-Youtube.png 1117w, https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/quang-cao-Youtube-980x306.png 980w, https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/quang-cao-Youtube-480x150.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1117px, 100vw\" \/><\/p>\n<p>Ngo\u00e0i qu\u1ea3ng c\u00e1o t\u00ecm ki\u1ebfm, qu\u1ea3ng c\u00e1o GDN th\u00ec qu\u1ea3ng c\u00e1o Youtube \u0111ang d\u1ea7n chi\u1ebfm xu th\u1ebf t\u1ea1i th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam n\u00f3i chung v\u00e0 th\u1ebf gi\u1edbi n\u00f3i ri\u00eang. V\u00e0 theo nh\u01b0 m\u1ed9t s\u1ed1 kh\u1ea3o s\u00e1t cho bi\u1ebft Youtube chi\u1ebfm 97% ng\u01b0\u1eddi d\u00f9ng xem VOD (Video on demand) tr\u00ean Youtube t\u1ea1i Vi\u1ec7t Nam, trung b\u00ecnh h\u1ecd d\u00e0nh ra 243 ph\u00fat (t\u1ee9c l\u00e0 h\u01a1n 4 ti\u1ebfng) \u0111\u1ec3 xem c\u00e1c VOD tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i. \u0110i\u1ec1u \u0111\u00f3 \u0111\u00e3 khi\u1ebfn cho c\u00e1c nh\u00e0 qu\u1ea3ng c\u00e1o \u0111\u1ed5 x\u00f4 v\u00e0o qu\u1ea3ng c\u00e1o tr\u00ean Youtube v\u1edbi hai h\u00ecnh th\u1ee9c: Banner v\u00e0 Video.<\/p>\n<h3>CPM &#8211; Gi\u00e1 m\u1ed7i 1000 l\u1ea7n hi\u1ec3n th\u1ecb<\/h3>\n<p><img loading=\"lazy\" class=\"size-full wp-image-20690 aligncenter\" src=\"https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/CPM-theo-nghe-quang-cao-Youtube.png\" alt=\"\" width=\"1120\" height=\"496\" srcset=\"https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/CPM-theo-nghe-quang-cao-Youtube.png 1120w, https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/CPM-theo-nghe-quang-cao-Youtube-980x434.png 980w, https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/CPM-theo-nghe-quang-cao-Youtube-480x213.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1120px, 100vw\" \/><\/p>\n<p>Vi\u1ec7c qu\u1ea3ng c\u00e1o banner tr\u00ean Youtube c\u0169ng gi\u1ed1ng nh\u01b0 qu\u1ea3ng c\u00e1o GDN, nh\u1eefng so chi ph\u00ed CPC v\u1edbi GDN th\u00ec Youtube l\u1ea1i c\u00f3 gi\u00e1 c\u00e1o h\u01a1n, v\u1edbi chi ph\u00ed trung b\u00ecnh m\u1ed9t l\u01b0\u1ee3ng click l\u00e0 1.086\u0111 \/click. B\u00ean c\u1ea1nh \u0111\u00f3 phi\u00ean \u0111\u1ea5u gi\u00e1 tr\u00ean l\u01b0\u1ee3t hi\u1ec3n th\u1ecb Youtube c\u0169ng kh\u00e1 cao l\u00ean t\u1edbi 8.812\u0111 \/click. V\u00e0 l\u1ea7n \u0111\u00fang l\u00e0 c\u00f3 m\u1ed9t s\u1ef1 ch\u00eanh l\u1ec7ch kh\u00e1 l\u1edbn gi\u1eefa c\u00e1c ng\u00e0nh ngh\u1ec1 v\u1edbi nhau. T\u01b0\u1edfng ch\u1eebng nh\u01b0 ng\u01b0\u1eddi d\u00f9ng \u0111ang c\u00f3 xu h\u01b0\u1edbng xem Youtube t\u1ea1i Vi\u1ec7t Nam \u0111ang ng\u00e0y c\u00e0ng t\u0103ng cao, n\u00ean c\u00e1c ng\u00e0nh ngh\u1ec1 s\u1ebd m\u1ea1nh tay \u0111\u1ea7u t\u01b0 nh\u01b0ng kh\u00f4ng. V\u1edbi h\u00ecnh th\u1ee9c CPM n\u00e0y th\u00ec ch\u1ec9 c\u00f3 ng\u00e0nh d\u1ecbch v\u1ee5 \u0111\u1ecba ph\u01b0\u01a1ng ch\u1ecbu \u0111\u1ea7u t\u01b0 l\u1edbn l\u00ean t\u1edbi 118.0\u0111\/ l\u01b0\u1ee3t hi\u1ec3n th\u1ecb. C\u00f2n v\u1edbi c\u00e1c ng\u00e0nh c\u00f2n l\u1ea1i kh\u00e1 th\u1ea5p ch\u1ec9 t\u1eeb 2.9\u0111 \u0111\u1ebfn 50\u0111\/ l\u01b0\u1ee3t hi\u1ec3n th\u1ecb.<\/p>\n<h3>CPV &#8211; Chi ph\u00ed m\u1ed7i l\u1ea7n xem video<\/h3>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-20691\" src=\"https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/CPV-theo-nganh-nghe-quang-cao-youtube.png\" alt=\"\" width=\"1116\" height=\"489\" srcset=\"https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/CPV-theo-nganh-nghe-quang-cao-youtube.png 1116w, https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/CPV-theo-nganh-nghe-quang-cao-youtube-980x429.png 980w, https:\/\/fff.com.vn\/wp-content\/uploads\/2019\/10\/CPV-theo-nganh-nghe-quang-cao-youtube-480x210.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1116px, 100vw\" \/><\/p>\n<p>T\u1ea1i th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam trong 90 ng\u00e0y tr\u1edf l\u1ea1i \u0111\u00e2y Youtube \u0111ang ng\u00e0y c\u00e0ng ho\u1ea1t \u0111\u1ed9ng m\u1ea1nh m\u1ebd. B\u1edfi l\u1ebd \u0111\u00e2y c\u0169ng l\u00e0 th\u1eddi gian s\u1eafp s\u1eeda c\u1eadp t\u1ebft n\u00ean ph\u1ea3i ch\u0103ng m\u1ecdi ng\u01b0\u1eddi \u0111ang tranh th\u1ee7 t\u1eadn d\u1ee5ng c\u01a1 h\u1ed9i \u0111\u1ec3 qu\u1ea3ng c\u00e1o s\u1ea3n ph\u1ea9m c\u1ee7a m\u00ecnh. V\u00e0 \u0111\u01b0\u1ee3c bi\u1ebft th\u1eddi gian m\u1ecdi ng\u01b0\u1eddi d\u00e0nh ra \u0111\u1ec3 xem Youtube c\u0169ng kh\u00e1 l\u00e0 nhi\u1ec1u. N\u00ean h\u00ecnh th\u1ee9c qu\u1ea3ng c\u00e1o tr\u00ean Youtube c\u0169ng s\u1ebd \u0111em \u0111\u1ebfn hi\u1ec7u qu\u1ea3 cho c\u00e1c nh\u00e0 qu\u1ea3ng c\u00e1o.<\/p>\n<p><i>V\u00ed d\u1ee5: \u0110\u1ed1i v\u1edbi h\u00ecnh th\u1ee9c qu\u1ea3ng c\u00e1o Video kh\u00f4ng t\u1eaft \u0111\u01b0\u1ee3c (Kh\u00f4ng c\u00f3 n\u00fat b\u1ecf qua ho\u1eb7c Skip it \u1edf g\u00f3c ph\u1ea3i, b\u00ean d\u01b0\u1edbi video), m\u1ed7i l\u01b0\u1ee3t xem m\u1ea5t ph\u00ed \u0111\u01b0\u1ee3c t\u00ednh t\u1eeb gi\u00e2y th\u1ee9 15 tr\u1edf \u0111i. C\u00f2n c\u00e1c video c\u00f3 n\u00fat b\u1ecf qua ho\u1eb7c Skip it, m\u1ed9t l\u01b0\u1ee3t xem m\u1ea5t ph\u00ed \u0111\u01b0\u1ee3c t\u00ednh sau 5 gi\u00e2y.<\/i><\/p>\n<p>V\u00e0 theo th\u1ed1ng k\u00ea t\u1eeb 3F v\u1ec1 d\u1eef li\u1ec7u th\u1ecb tr\u01b0\u1eddng Digital Marketing cho bi\u1ebft chi ph\u00ed m\u1ed7i l\u1ea7n xem video l\u00ean t\u1edbi 126.84\u0111\/ view. V\u00e0 m\u1ed9t l\u1ea7n n\u1eefa nh\u00ecn v\u00e0o bi\u1ec3u \u0111\u1ed3 v\u1edbi c\u00e1i t\u00ean quen thu\u1ed9c ng\u00e0nh d\u1ecbch v\u1ee5 \u0111\u1ecba ph\u01b0\u01a1ng h\u1ecd ti\u1ebfp t\u1ee5c \u0111\u1ea7u t\u01b0 v\u00e0o Youtube, ch\u00ednh v\u00ec v\u1eady m\u00e0 l\u01b0\u1ee3ng CPV c\u1ee7a ng\u00e0nh n\u00e0y c\u00f3 th\u1ec3 n\u00f3i l\u00e0 c\u00e1o g\u1ea5p 6 l\u1ea7n so v\u1edbi c\u00e1c ng\u00e0nh ngh\u1ec1 kh\u00e1c. H\u1ecd \u0111\u00e3 chi t\u1edbi 734.89\u0111\/ l\u01b0\u1ee3t view. Th\u1ea5p nh\u1ea5t l\u00e0 ng\u00e0nh h\u00e0ng \u00f4 t\u00f4 v\u00e0 ti\u00eau d\u00f9ng ch\u1ec9 chi 19.95 v\u00e0 20.86 cho m\u1ed9t l\u01b0\u1ee3t view.<\/p>\n<p>Tr\u00ean \u0111\u00e2y l\u00e0 to\u00e0n b\u1ed9 d\u1eef li\u1ec7u v\u1ec1 th\u1ecb tr\u01b0\u1eddng Digital Marketing t\u1ea1i Vi\u1ec7t Nam. Th\u1ecb tr\u01b0\u1eddng qu\u1ea3ng c\u00e1o online lu\u00f4n bi\u1ebfn \u0111\u1ed9ng m\u1ed7i ng\u00e0y. H\u00e3y li\u00ean t\u1ee5c c\u1eadp nh\u1eadt th\u00f4ng tin t\u1eeb <strong>c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch th\u1ecb tr\u01b0\u1eddng<\/strong> c\u1ee7a 3F \u0111\u1ec3 n\u1eafm r\u00f5 cho m\u00ecnh nh\u1eefng d\u1eef li\u1ec7u quan tr\u1ecdng, t\u1eeb \u0111\u00f3 \u0111\u01b0a ra gi\u1ea3i ph\u00e1p t\u1ed1i \u01b0u qu\u1ea3ng c\u00e1o ph\u00f9 h\u1ee3p v\u1edbi th\u1ecb tr\u01b0\u1eddng. N\u1eb1m l\u00f2ng th\u1ecb tr\u01b0\u1eddng ch\u1ec9 v\u1edbi 1 b\u01b0\u1edbc \u0111\u0103ng k\u00fd t\u00e0i kho\u1ea3n v\u00e0 ho\u00e0n to\u00e0n mi\u1ec5n ph\u00ed t\u1ea1i:<\/p>\n<p style=\"text-align: center;\">\t\n\t\t\t<!-- Login By Google Account -->    \n\t\t\t<div class=\"g_large\">\n\t\t\t\t<div class='g-sign-in-button'>\n\t\t\t\t\t<div class=\"content-wrapper\">\n\t\t\t\t\t\t<span id=\"logoG\" class='logo-wrapper iconGoogle'>  <\/span>  \n\t\t\t\t\t\t<span id=\"btn_dangky\" class='text-container btn-dangkyGoogle'> \u0110\u0103ng nh\u1eadp b\u1eb1ng Google<\/span>\n\t\t\t\t\t<\/div>  \n\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/p>\n<p>N\u1ebfu b\u1ea1n c\u1ea7n s\u1ef1 tr\u1ee3 gi\u00fap ho\u1eb7c c\u00f3 v\u1ea5n \u0111\u1ec1 c\u1ea7n trao \u0111\u1ed5i v\u1edbi chuy\u00ean gia c\u1ee7a 3F, h\u00e3y li\u00ean h\u1ec7 v\u1edbi ch\u00fang t\u00f4i qua s\u1ed1 hotline\u00a0<strong>0901474846<\/strong> ho\u1eb7c trang <a href=\"https:\/\/www.facebook.com\/fff.com.vn\/\"><strong>fanpage ch\u00ednh th\u1ee9c c\u1ee7a FFF<\/strong><\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>M\u1ee5c l\u1ee5c D\u1eef li\u1ec7u qu\u1ed1c giaH\u1ed3 s\u01a1 kinh t\u1ebfH\u1ed3 s\u01a1 tr\u1ef1c tuy\u1ebfnH\u00e0nh vi mua h\u00e0ngH\u1eadu c\u1ea7n (logistics)Qu\u1ea3ng c\u00e1o Google SearchQu\u1ea3ng c\u00e1o Google Display (GDN)Qu\u1ea3ng c\u00e1o Youtube Ch\u00fang ta kh\u00f4ng th\u1ec3 ch\u1ed1i b\u1ecf m\u1ed9t \u0111i\u1ec1u r\u1eb1ng l\u00e0 Digital Marketing \u0111ang ng\u00e0y c\u00e0ng chi\u1ebfm l\u0129nh v\u1ecb tr\u00ed quan tr\u1ecdng trong th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam, \u0111\u1eb7c bi\u1ec7t l\u00e0 [&hellip;]<\/p>\n","protected":false},"author":709,"featured_media":20923,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":""},"categories":[1172],"tags":[768,786,785,769,787],"_links":{"self":[{"href":"https:\/\/fff.com.vn\/wp-json\/wp\/v2\/posts\/20668"}],"collection":[{"href":"https:\/\/fff.com.vn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/fff.com.vn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/fff.com.vn\/wp-json\/wp\/v2\/users\/709"}],"replies":[{"embeddable":true,"href":"https:\/\/fff.com.vn\/wp-json\/wp\/v2\/comments?post=20668"}],"version-history":[{"count":0,"href":"https:\/\/fff.com.vn\/wp-json\/wp\/v2\/posts\/20668\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/fff.com.vn\/wp-json\/wp\/v2\/media\/20923"}],"wp:attachment":[{"href":"https:\/\/fff.com.vn\/wp-json\/wp\/v2\/media?parent=20668"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/fff.com.vn\/wp-json\/wp\/v2\/categories?post=20668"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/fff.com.vn\/wp-json\/wp\/v2\/tags?post=20668"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}